Tuesday, February 14, 2012

Instant Alert: The 11 Most Revered Companies In The World


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February 14, 2012
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The 11 Most Revered Companies In The World

by Kim Bhasin on Feb 14, 2012, 1:47 PM

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People really love tech companies.

That's one of the big conclusions from Harris Interactive's 2012 Reputation Quotient assessment, which evaluates the 60 "most visible" companies in the world.

Tech, manufacturing and retail are the three industries that people feel are part of the solution to the current economic crisis, and it affects their reputations. Tech, in particular, dominates the top of the list. 

In fact, one tech company set a new record high on the Harris index this year.

#11 Sony

Sony scored 79.22 this year, down from 80.44 last year.

Sony's score dropped a bit, but it inched up three spots in the rankings. Though it made it into the top 11, it's only 5th-best among tech companies.

Source: The Harris Poll Reputation Quotient (RQ) 2012



#10 UPS

UPS scored 79.75 this year, down from 80.51 last year.

UPS edged its way into the top 10 this year. Arch-rival FedEx did not make the list of 60 most visible companies.

Source: The Harris Poll Reputation Quotient (RQ) 2012



#9 Microsoft

Microsoft scored 79.87 this year, down from 80.16 last year.

Microsoft maintained its reputation level from the year prior, and made it into the top five in the 'workplace environment' category.

Source: The Harris Poll Reputation Quotient (RQ) 2012



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